Zenni Optical, headquartered in Novato, California, is the largest online prescription glasses maker in the U.S., selling approximately 1 out of every 5 pairs of glasses delivered online. They are known for their wide range of frame styles, lens options, and budget-friendly pricing. The company was founded in 2003 and has since become a popular choice for individuals looking to purchase eyewear online.
Industry: Retail
Size: 150+ and growing
Location: Frabelle, Makati
Zenni aims to bring their Customer Service function inhouse to deliver the highest level of customer experience. While working with a BPO posed the benefit of venturing into the Philippines working with a skilled workforce, Zenni wanted to upgrade their standards by creating a Customer Empathy Program – allowing them to connect with customers directly.
Faced with an aggressive timeline to launch a sizeable operation, Zenni ultimately decided that partnering with an Employer of Record (EOR) was the best option.
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